NewspaperDirect SmartEdition Technology Powers CanWest’s New Digital Editions
We have lots of great news to share with you this week. Today, NewspaperDirect and CanWest announced that the full digital replicas of all 11 CanWest Newspapers are built using by NewspaperDirect’s SmartEdition platform, which you all know is powered by PressDisplay.com technology.
Readers of all 11 CanWest titles, including National Post, The Vancouver Sun, Calgary Herald and Edmonton Journal, will be now able to instantly access full, digital newspaper replicas of all of their favourite papers in a single, easy-to-view format, complete with advanced SmartEdition features.
According to CanWest…
“CanWest has selected NewspaperDirect as its digital newspaper provider and now offers a familiar and intuitive digital representation of our printed newspapers, with sophisticated browsing tools that enhance the reading experience for our digital subscribers,” said Craig Barnard, National Vice President, Reader Sales & Service for CanWest Mediaworks Publications Inc. “NewspaperDirect’s technology not only provides us with a wealth of new features for our digital editions, they also have the proven operational capability to manage the entire online process, including content processing and reporting.”
Check out the news release here and let me know what you think.